Brand Identity
Admiria stands for empowering women with dignity, comfort, and confidence through high-quality, accessible hygiene products. The brand is dedicated to enhancing the well-being of women by providing reliable, hygienic, and thoughtfully designed menstrual products that cater to diverse needs.

The Admiria logo is inspired by the softness and delicacy expected from its products, as well as the inherent beauty and tenderness of the female form. Based on this, the typography is designed with the connection of smaller elements and subtle twists at the angles.

Considering the brand’s values and message, the following colors are primarily used in its visual identity:
• Gray: as the main color – symbolizing strength and durability
• Hygiene Green: as the accent color – symbolizing well-being and tranquility
• White: as the background and reverse of the main color – symbolizing purity, simplicity, and authenticity

We are straightforward, honest, and direct in our communication, valuing simplicity while respecting our audience’s intelligence. We are dynamic, driven by passion and ambition, always focused on making things happen. At the same time, we are approachable, inclusive, and friendly, fostering meaningful dialogue and collaboration with our community.

Our brand’s typography is anchored in the Diodrum font and its Arabic counterpart, chosen for its clean, modern aesthetic and versatility. Its straightforward design reflects our commitment to clear, honest communication, while its subtle curves and balanced proportions convey approachability and inclusiveness. Diodrum perfectly aligns with our brand values by being both professional and friendly, ensuring that our message is always conveyed with clarity, confidence, and warmth.
